Paramore - Still Into You

Review 

• The thing I love about this video is the variety and bizarre range of ideas in such a short space of time. A lot of music videos tend to be sexualised and Paramore are known for not doing this within in there videos. The fun fast paced video makes a statement in my eyes that love can be fun not just sexualised. I also love the fact the main focus of the video is the woman. The creativity that has gone into the video is inspiring the effort to have a boat with a bunch of blue and white balloons to make it look like water it looks fantastic as well as the shots with the fireworks/sparklers they also look great. I think the variety within the video is great. 
• I think the reason the viewer keeps watching is the idea that you don't know what could happen next, there is no specific storyline its is just friends having fun and doing crazy things. This makes the viewer question what they will do next and keeps them watching the entire video. 
• There are a range of techniques,idea and shots I want to take from this video as a personal favourite video of mine. The use of light in this video is the main thing I would like to take from it in particular. The light makes the video more fast paced and exciting, especially the light/firework idea. The explosions of light would be a great idea to try to recreate. 
• In relation to music videos, I have learnt that there does not have to be a specific storyline but if you are going to film a variety of shots with different things happening they have to link in some way.
• I think we should avoid filming in the dark as although it looks professional here, with the cameras and equipment we have it wouldn't be possible to make it look as professional.